When Ammunition met with our client, Westlake Royal Building Products, this fall, we went to present one great idea. But we couldn't help ourselves with all of the fun opportunities we could bring to the table. So instead, we brought 100 ideas.
Here are some of my favorite ideas I contributed to the book, ranging from holiday social and giveaways to conceptual campaigns and volunteer opportunities.
Fellow Conceptors: Jeremy Heilpern, Kelly Heilpern, Dave Gordon, Armand Ercoli, Naomi Trad, and Saima Hussain.
Illustrator: Naomi Trad
My Role: Copywriter & Conceptor